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Message Monday - Beat the heat - look for baby in the back seat


7-30 message mondayNational Heat Stroke Prevention Day is July 31. How many children do you think die every year because they were left in a hot car or were playing in a vehicle and got overheated? The National Highway Traffic Safety Administration recorded 42 heat-related child deaths in vehicles in 2017. As of July 19, there have been 28 children who have died in hot cars in the U.S. so far in 2018. Every single one of these deaths is preventable.

A child's body temperature rises three to five times faster than an adult's. When a child is left in a hot vehicle, that child's temperature can rise in a quick and deadly manner. Even in cooler temperatures, your vehicle can heat up to dangerous temperatures very quickly. An outside temperature in the mid-60s can cause a vehicle’s inside temperature to rise above 110 degrees. The inside temperature of your car can rise almost 20 degrees within the first 10 minutes.

Heatstroke begins when the core body temperature reaches about 104 degrees. A core body temperature of about 107 degrees is lethal.

Being left in a hot car isn’t just dangerous for children, but also pets. Make sure you are doing all you can to prevent a dangerous situation for all our precious “babies.”

NHTSA offers eight simple steps to prevent heatstroke deaths.

  • Never leave a child or pet in a vehicle unattended—even if the windows are partially open or the engine is running, and the air conditioning is on.
  • Make a habit of looking in the vehicle—front and back—before locking the door and walking away.
  • Ask the childcare provider to call if the child doesn’t show up for care as expected.
  • Place your purse or briefcase in the back seat to ensure your child isn't accidentally left in the vehicle.
  • Write a note or place a stuffed animal in the passenger's seat to remind you that a child is in the vehicle.
  • Teach children that a vehicle is not a play area and store keys out of a child's reach.
  • If you see a child or pet alone in a locked car on a warm day (even 70 degree days can be dangerous), get them out immediately and call 911.
  • A child or pet in distress due to heat should be removed from the vehicle as quickly as possible and rapidly cooled.

Heatstroke death can happen to any child -
As well as your pets -

For 2018, there have been 171 fatalities reported. That’s an increase of five since last Monday. To see statistics published daily by the Office of Driver Services, go to the daily fatality report at

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Iowa highway in the evening