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Message Monday - Dec. 14, 2015 - The force is strong with you. Put the phone down. (and others)

12/14/2015

12-14 ALL message monday‘Tis the season to have a million things going on at once.  Being busy with holiday activities and other things (like maybe a weekend movie date night?), can turn you into a rebel who throws self-control out the window. We can hear the words of a certain Jedi Master who might say, “To the dark side you will go, if you focus not on the road.”

If you are able to use the force to focus on the road, there may be other creatures with attitude issues in vehicles around you. In the spirit of the season – let them win.  

So the next time you hear this song, you’re going to put your phone down and drive calmly – right? https://youtu.be/-bzWSJG93P8

We had so many great suggestions for messages related to the upcoming big movie premier that we couldn’t settle on just one. We’re not going to do this regularly, but as you’re driving today, watch for a variety of messages related to distracted and aggressive driving.

As a side note, if you’re traveling, keep an eye out for other states that also use overhead boards to share valuable safety messages. This week, we’ve coordinated our messages with Utah, Arizona and Colorado. 

The fatality count of 298 is an increase of six from last Monday. To see statistics published daily by the Office of Driver Services, go to http://www.iowadot.gov/mvd/stats/daily.pdf.


Iowa highway in the evening